The sales process we have been working to implement with you is a huge differentiator. It is different and potential customers will see it. The process allow us to stand out. It gives us a platform to build creditability, get out of the world of a “vendor” and increase the chances of us becoming a “trusted advisor” over time. As our team gets more comfortable with the approach and we incorporate the common language into our efforts, I believe it will help us better communicate the other things that make us special.
Ron Bradshaw | Vice President
HealthFirst Benefits